Why Your Social Media Accounts Should Be Professionally Managed

There’s something heroic about the way my fans operate their cameras; so precisely intricately and so proudly; like kings writing the history of their people. It’s their prolific nature that both creates and procures what will later be perceived as the “kingdom.” So, the real truth about Lady Gaga fans, my Little Monsters, lies in this sentiment: they are the kings, they are the queens, they write the history of the kingdom, and I am something of a devoted Jester.

Some people are all about blogging. Some musicians rely strictly on YouTube. Some are all about facebook and twitter. It’s all about you and what you like. Find out what you like the most and master that.

Sit down for 15 minutes every morning and write down how you’re going to respond and start conversations. Develop a plan that is consistent with their message. Having a plan makes everything flow easier and more efficient.

That makes compatibility testing and profiling, sometimes referred to as ‘chemistry’, very important. Add a pinch of social networking technology and you have the ultimate combination that Mark Zuckerberg brought to the world in Facebook: human psychology meets the internet.

Limit the time you spend in social media. Most highly successful people pop in and out of Twitter, Facebook and Linked In a few times a day, but limit the time they spend there. You should use a service that will allow you to organize your social networks in one place such as HootSuite, Ping.FM or TweetDeck. These social media mangement tools will also allow you to pre-schedule posts and post to multi-networks at one time.

Now, here is the key: many of the people who you follow will not follow you back. Those people should be un-followed using a service like twitter Karma. By simply systematically un-following the people who do not follow you in return on a weekly or monthly basis, you will be able to begin following more people. Once you cross the barrier of approximately 2,000 followers, Twitter will allow you to begin following more and more people.

Mastery – the highest point in the development of your business. What started as just your passion, can eventually lead to a business, which will have its own life, and it will not depend on you. Every facet of your business now controlled by other people. You – the owner, delegate to another.

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