Yes, social media is a great way to promote your business and boost sales. But, the real strength of social media for a small business is in its ability to build and engage a community around your brand. It can help you to create a small army of raging, loyal fans of your business. And who doesn’t want that?
E. Why: To build my business and make money! Now, wait a minute. As I mentioned earlier, social media is a great way to create and build relationships. Those who succeed in doing so are those who come from a place of authenticity. You can certainly do this with business building in mind, but tap into your deeper why. Why are you in the business you are in? What are your core values, how can you cater your message and content to convey those values and what is meaningful to you in serving others?
With twitter you want to use what you can to the best of your ability. Please Stop attempting to read every Tweet in your twitter stream. As you interact with fellow followers, ask and answer questions, encourage and support others you will find your “like minded people.” These are the people you really need follow more closely. The relationships that you want to nurture and grow.
Enter a couple of versions of your welcome direct message – there’s a section to click on to learn how to do this. It’s a good idea to mix up the people you’re going to recommend – maybe have three or four different options.
You would not go to a doctor who did not stay current on his continuing education so why would you trust your small business with someone who does not invest in his or her education. You would not take your car to a mechanic that is not ASE certified. You would not take your child to a dentist that is not licensed. Do not turn your social media mangement or invest in learning social media by someone who cannot deliver the level of expertise you are looking to attain to grow your small business.
You’ve probably heard of Web 2., but have wondered what it means. It simply signifies the second generation of usage of the Internet to convey information to clients. If you think of Web 1. as simple websites — basically brochures online — then Web 2. is the next step of actual interaction online with your customers. Today we’ll cover some of the basics of the most commonly used systems for interacting with your customers online: blogs, facebook and Twitter.
Alanis, 36, and Mario a.k.a. Souleye, 30, tied the knot in May 22, 2010 in the singers house in Los Angeles. After three months, Alanis shared the good news about her pregnancy and everyone waited for her baby bump to show.